Jumeirah Group, the global luxury hospitality company and member of Dubai Holding, has recently announced the acquisition of its first property in Switzerland as it continues its path to growth and international expansion. The flagship property, Le Richemond, was founded in 1875 and is located on the banks of Lake Geneva. The prime location is at the heart of the city’s business district and a short walk from the city’s luxury designer boutiques.
The move signals Jumeirah’s appetite for investment in key cities that support the diversification of its portfolio and build brand equity as a globally recognised luxury hotel operator. Geneva, as a thriving city, synonymous with luxury living, with a strong international business community and a robust high-end tourism sector, will support Jumeirah’s vision to become one of the world’s top five luxury hotel brands.
In the press release, Katerina Giannouka, Chief Executive Officer of Jumeirah Group said…
“This is an important acquisition for Jumeirah as it marks our entry into Switzerland, presenting guests with a prestigious address to stay in the heart of Geneva’s most desirable destination, as well as serving as a gateway to world-renowned ski resorts. Le Richemond is a legendary property with a 140-year legacy and impeccable pedigree, and we are committed to preserving this heritage as we redesign the hotel. We are in pursuit of the finest architects and designers to curate an exceptional hotel within the Jumeirah portfolio, and we are confident that the re-launch of this property as a new ultra-luxury hotel in Geneva following the completion of the planned renovation works (currently expected in 2025), will support the city’s tourism economy, attracting both domestic and international visitors for business and leisure.”
Jumeirah Group is a member of Dubai Holding, a diversified global investment company with operations in over 13 countries, employing more than 20,000 people
The full press release can be downloaded by clicking the button below