Facebook: When Is The Best Time To Share A Post?

Facebook: When Is The Best Time To Share A Post?

When it comes to posting on Facebook, timing could be everything. According to a recent blog post from Hootsuit, The Best Time to Post on Facebook in 2023

One of the factors the Facebook algorithm considers when choosing which content to serve for each user is when that content was posted“.

Their research has revealed the best times and on which days to publish…

The best overall time to post on Facebook is between 8 a.m. and noon on Tuesdays and Thursdays.

Of course, you’ll need to think about the time zones in which your audience lives when planning these posting times.

For example, the Hootsuite social team likes to post at times that work for both the Eastern and Pacific time zones in North America, since that’s where many of Hootsuite’s Facebook followers are based.

That means 6:15 a.m. PST, 9:15 a.m. PST and 12-12:30 p.m. PST are usually the best posting times.

It’s interesting to see that Tuesday’s and Thursdays are recommended. My own research that I conducted in 2022 revealed that they are also popular days for publishing blog posts.

The Hootsuit post also shows which times are best for each day of the week. They also recommend analysing past performance as a guide to predicting what will work in the future.